It's Gon' Rain! Hip Umbrellas Of April.

It's April so rain showers are trending right now. Unpredictable weather, socio-economic uncertainty, regime changes... we believe all these things are causing culture consumers to rethink and revisit the boring old umbrella. This is an emerging trend, but we believe that the re-emergence of the Umbrella has a lot to do with greater social issues that are also inextricably linked to weather which is inextricably linked to humankind etc... But they are also stylish and functional and can be an unexpected form of self expression (blah blah blah.)

Funny Faces Vs. DIY Mustache

Summer's almost here. I can feel it. And so can you. Look at your faces, they are so funny, so playful, so hip. Hand gestures and fake mustaches tell me, it's time to show more flesh. This time, for summer, try to choreograph your playful antics: the Japanese have been doing it for years so don't you think us white boys should start?

Coffee Cup Muse:

Most of us usually just grab a cup of coffee in the morning and then head on to work. The coffee is just something we drink, until it's finished or it's too cold and then we throw it away. I think attempting to take coffee from mundane status of "necessity" to that of an accessory, or even to the status of companion, might turn out to be a big trend-right now-and for the rest of 2010. Stop this vicious cycle of blind consumption and practice cultural eco-ism. Take your cup of coffee to nature, and other places where you normally wouldn't go with your to-go cup, like a construction site: by doing so we extend the cultural life of our coffee, it's like lifestyle recycling.

Holding Your Pussy: Styling Trend.

First off we Heart holding your pussy pose at IVH. Not long ago we were dressing up and acting like cats or other animals so it's very refreshing to see people going back to the source of inspiration. Hold it and take a photo of it. I feel like this one almost falls under the inversion theory of hip, but I will let you decide.

Your Week Ahead (It's Monday): Freedom Porn

Shunning The camera and Hearting Nature is a trend that all of us can get into here at IVH. I spend enough time staring through glass things: my computer screen, my car window, my own camera, other peoples cameras, the mirror, my reflection in tinted windows etc. I cant take anymore of it/me/you. So I put weight on my left heel and push with the ball of my right foot and rotate away from the camera staring me down. I turn to the glass less, window less, screen less nature that unfolds forever in front of me.

Faces of Death Or Where Has Your Face Gone.

The year moves on. The residue of life once again begins to build under the skin and inside the pores. The body of evidence is simultaneously the body of hip- and therefore the face must be obscured. And to be clear I do not understand the previous 3 sentences: You see the meaning is implied, hinted at, but never spoon fed. And, like my intentional obscurity, faceless pose too aims to alienate, and aims to confuse the viewer and the viewee. It begs you to ask, "why can't I see your face when I can see your underwear?"

Snow Daze

I've been so bored lately. Fortunately I stumbled onto this new trend. Water, the tired old wet stuff you used in summer to cool off, has teamed up with cold this season to create a new take on the familiar liquid substance. Snow is very hot right now and is the coolest thing out there, right now. Pose is in it.