Freedom, technology, gun powder. The latter elements constitute some of the major leaps forward, since the dawn of man. We, The Free, can use technology to blog, kill, or just hang out with our friends. It's very sexy and it's nice to do your thing--with a gun. Like, for example, you're at the beach with your lady and your car, it's nice, but it's missing something--a gun. Grab it. You don't even need to load it up, just having one around can become the missing link between your sense of anxiety and happiness of your own freedom.